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Moroccan startup ORA Technologies has closed an extension to its Series A round, raising a further $2 million and pushing its total Series A funding to $10 million. The latest raise brings its total funding to date to nearly $12 million since launching in 2023, making it one of Morocco’s better-funded consumer technology startups.
The extension round was led by Azur Innovation Fund alongside other Moroccan private investors. It builds on the company’s original Series A, which closed in July 2025 at $7.5 million, also led by Azur Innovation Fund together with three strategic local investors, bringing ORA’s total local fundraising. The startup had raised a $1.5 Seed round in March 2024, followed by a $1.9 million pre-Series A in March 2025
The fresh capital will help ORA grow its digital payments business and expand its food delivery platform. Specifically, the funding will go toward expanding both ORA Cash and Kooul while strengthening last-mile logistics and the cash collection network that still underpins much of Morocco’s delivery economy.
The round’s investor makeup, dominated by domestic capital, reflects a gradual shift in Morocco’s venture landscape, with Alami noting that local investors are becoming more willing to finance companies beyond their earliest stages, reducing the industry’s reliance on international venture capital.
Founded in 2023 by Omar Alami, the ORA app offers multiple features, including P2P transactions, an e-commerce platform, on-demand services, chat functionality, social networking, and a digital wallet. The company operates under the mission “E-Morocco for Everyone”, aiming to widen access to digital commerce and payments across the country.
Since its launch, the startup has been building what it calls a Moroccan super app, combining its ORA Cash mobile wallet with its food-delivery service Kooul into a single ecosystem. According to TechBuild.Africa, the early traction has been strong. Kooul reached more than 15,000 active customers in its first ten months, while ORA Cash signed up over 50,000 users within five months of launch.
The wallet has also found a practical use among delivery riders, who use it to digitise cash-on-delivery payments in a market where cash remains deeply embedded in everyday commerce. In November 2025, ORA expanded further into e-commerce logistics by acquiring Cathedis, a leading national player in e-commerce logistics and last-mile delivery, with the Azur Innovation Fund.
“We’re not just building apps; we’re building infrastructure to make e-commerce accessible to everyone. Cathedis fits perfectly into this vision of a sovereign, connected, and forward-looking digital Morocco,” Alami said at the time.
With Cathedis under its umbrella, ORA has positioned itself as the first Moroccan company aiming to master the entire e-commerce value chain, from digital payments to delivery, including data and customer engagement. However, it isn’t alone in this approach.
Across the continent, superapps have become the ultimate goal, with founders increasingly bundling payments, commerce and logistics instead of building standalone fintech products, a strategy seen as valuable in markets where digital payments are still maturing and acquiring new users remains expensive. With ORA Cash, Kooul, and Cathedis, ORA sees an opportunity to build a valuable ecosystem where each business line reinforces the other.
